• Build customer relationships
• Re-enforce promotion strategies
• Targeted marketing
• Attract consumers via offers
• Promote events & concepts
• Publicize offers
• Highlight entertainment
• Showcase new menus
• Link Brand awareness

Every hotel today should be utilizing Email Direct Marketing as part of their marketing mix. Email is an excellent tool for building and maintaining relationships. Email Marketing has a number of benefits that make it the most important marketing mechanism available to hotels today:

• Email Campaigns cost less to produce and distribute than traditional marketing.
• Email Campaigns can be produced and distributed extremely quickly.
• Response rates for email campaigns are higher than traditional direct marketing.
• Recipients have the ability to respond immediately.
• Email allows businesses to create an ongoing dialogue with customers.
• Results are immediately measurable.
• Allows for testing to be done at a fraction of the cost.
• Adds value to products and services.
• Email Campaigns provide the ability to target and to personalize.

  At Ozlocal, not only do we design great email campaigns, but we also offer an automated mailing system, that takes the load of your computer systems by automatically distributing your message to large amounts of recipients. The system is also capable of names being added directly from your website, or entered manually.